DSI Sales: Gay Erotic Video Index

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[Directory Services Inc.]
This company's history is an interesting story. Founded by Conrad Germain and Lloyd Spinar in the upper midwest instead of the more liberal east or west coast, it was the first to distribute pictures of nude men but without erections. Brought to court by ambitious prosecutors, the court decided that nudity was not inherently obscene which cleared the way for ever more adventurous material. About the time of the court victory the company was moved to a freer environment in California. It also began to distribute more sexually charged material.
After that ground breaking achievement Germain went on to become one of the most reviled of porn marketers, allegedly setting up many mail order companies that would accept payments and then not ship to all it's customers. In 1973 Bob Mizer complained in Physique Pictorial that he did a big photoshoot of John Apache for DSI as a planned book but DSI didn't return calls when the photos were ready. He was noted that this was now a common customer experience with DSI at that time.
A note in a Phyique Pictorial implies that DSI was robbed of it's mailing list at gun point at one time.

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DSI Sales